|
|
About MANA -- The
History, Team, and Spirit of the Personal Company
| MANA—WHAT IS IT? |
| ABBREVIATED DISCUSSION |
MarketingNewAuthors.com (MANA) is a company
that provides publishing, marketing,
and distribution services to authors and companies representing authors.
MANA is NOT a “vanity press.” There is no set template for books. Each
manuscript is provided the care that is needed for it to be competitive.
Quality is paramount with MANA; thus, money is not the deciding factor
for a work to become published or marketed by MANA. Every book that MANA publishes or markets has
received the approval of a reviewer of the company’s review board. MANA
offers a wide range of services as the handouts will show. Since it provides
the three main needs of any author, it knew it had to distinguish itself
from other fine companies. It does. As distributor, it provides the highest
royalty in the industry—70%. As marketer, it provides a full breath of
online and offline services. MANA’s staff is willing to go the “extra
mile” for
its clients. As publisher and marketer, it provides the personal touch
that serves as its mantra and continuous goal.
See Detailed Discussion |
| |
Introductions
 Why is there
MarketingNewAuthors.com (MANA)? MANA exists to provide personalized service.
One customer remarked MANA functions as “a big company, yet is
familiar with every client’s needs like a small town pharmacist knows about
each of his customers.” The personal commitment by its owner and staff
is a driving force for MANA’s purpose. Every MANA client will receive the
owner’s personal attention. No client’s need or a customer’s
order will “fall between the cracks” because someone who took an
order or request has been transferred or “is no longer with us.” There
is also a spiritual basis for MANA’s existence. The spiritual direction
to share keeps MANA focused. And so, the history, team, and spiritual guidance
solidify MarketingNewAuthors.com’s commitment to personalized service to
every client, customer, and the less fortunate. |
| |
History
  MANA’s
history is embedded with its parent company, Robbie Dean Press (RDP, LLC.). Ever
since 1991, RDP has provided its authors extensive marketing, distribution,
and warehousing. Persons not wanting to be affiliated with any publishing company
inquired if RDP would provide these services to them. Only on a very limited
basis, it would. After doing its homework and receiving a very positive response,
RDP recognized the need for these services by self-publishers of cost-effective,
comprehensive plans. Instead of expensive individual services offered by different
POD companies, MANA—an RDP subsidiary—would provide plans that
would not “nickel and dime” a client. And for the person who needed
a company to provide publishing services, too, MANA could give this individual
more than professionally done books in boxes, a bill, and a “good luck
and farewell.” MANA would offer all the services as if the client were
an RDP author. And may it be marketing and distribution or the full-service
publishing services, MANA would make personalized service its continuous goal. |
| |
| MANA began as an idea. The RDP owner shared this idea with the
owner of The Price Design Group (PDG), Ms. Christa Chambers-Price. Since Ms.
Chambers-Price had provided the technical expertise for RDP, it was logical
to engage Ms. Chambers-Price’s interests in this new venture. Nov. 15,
2001, a partnership was formed. RDP would contribute to MANA its publishing,
marketing, and distribution “savvy.” PDG would contribute its expertise
in the development and maintenance of the website and online store. After seven
months, Ms. Chambers-Price found the growth of PDG necessitated that she and
PDG leave MANA totally in the care of Dr. Fairy C. Hayes-Scott, owner of RDP.
With the greater staff, RDP was able to make the adjustment to shepherd this
new company on its own. |
| |
| The Team |
Not only the owner but other members of the team of MANA work tirelessly to provide exemplary service. Every individual who works for MANA recognizes that consideration and care are crucial when performing any task for a MANA client. Gabriel Carlson has joined the team as a Publishing Associate. Peter Chamlis is MANA’s Marketing Associate. Dr. Lin Keesey is MANA's new Sales Associate. John Meszaros, Doug Knutson, and Nate Myers approach every design and project requiring their artistic talents with enthusiasm, precise attention to detail, an a dedicated effort to please the client. Kathleen Richards continues to provide her expertise as layout technician. If an author has the idea, these professionals can make the abstract become concrete, may it be cover designs or illustrations throughout a text. MANA's professional proofreader, Laura Cowan, is one of the best. Her eagle eye and command of the English language insure few, if any errors are missed in a final galley proof. She also works as marketer for MANA clients. MANA’s web designer, Tyler Rogel, is always willing to make modifications if a client or consumer consistently see an area that may be difficult to navigate. Robert M. Scott, Jr. is MANA’s human resources consultant. He has over thirty years of experience covering the private, business, and municipal sectors. And his work JUST ASK BOB provides immediate aid to employers. When Dr. Fairy co-authored EFFECTIVE TEAM-BUILDING ACTIVITIES FOR THE PUMPKIN AND/OR SWEET POTATO PIE LOVERS with Dr. Nora Martin, this was not a book of theory. It reflects the spirit that MANA has developed among its team in order to serve effectively every client and consumer.
|
 Not
only the owner but other members of the team of MANA work tirelessly to provide
exemplary service. Every individual who works for MANA
recognizes that consideration and care are crucial when performing any task
for a MANA client. Gabriel Carlson has joined the team as a publishing associate. Peter Chamlis is MANA’s new marketing associate. Kristina Heinecke, John Meszaros, and Nate Myers approach every design and project requiring their artistic talents with enthusiasm, precise attention to detail, an a dedicated effort to please the client. Kathleen Richards continues to provide her expertise as layout technician. If an author has the
idea, these professionals can make the abstract become concrete, may it be
cover designs or illustrations throughout a text. MANA's professional proofreader, Laura Cowan, is one of the best. Her eagle eye and command of the English language insure few, if any errors are missed in a final galley proof. She also works as marketer for
MANA clients. MANA’s web designer, Tyler Rogel, is always willing to make modifications
if a client or consumer consistently see an area that may be difficult to navigate.
Robert M. Scott, Jr. is MANA’s human resources consultant. He has over
thirty years of experience covering the private, business, and municipal sectors.
And his work Just
Ask Bob provides immediate aid to employers. When Dr. Fairy
co-authored Effective
Team-Building Activities for the Pumpkin and/or Sweet Potato Pie
Lovers with Dr. Nora
Martin, this was not a book of theory. It reflects the spirit that MANA has
developed among its team in order to serve effectively every client and consumer. |
| |
| The Spirit |
| As indicated above, MANA began as an idea, a spiritual direction.
While talking with Ms. Chambers-Price on the telephone, MANA took shape. Ideas
just kept on coming. They recognized that this was bigger than the two of them
and these ideas had a strong spiritual direction and basis. Thus, the acronym
for MarketingNewAuthors.com –MANA--refers to a spiritual bread—a
kind of food for thought—inspired by a Higher Power. When such a company
is born in this manner, the mantra to serve must go beyond those known or seen.
And so, MANA commits ten percent (10%) of the initial fee of every plan purchased
by a client to a different charity. And, if a client has a favorite charity,
MANA will match up to ten percent (10%) of the initial fee of the client’s
plan to that cause. |
| |
| MANA is quite selective about what manuscripts it self-publishes or represents. Of course, the work must be well-written and reflect quality. In addition, if the work does not uplift, expand knowledge, or help readers in a positive manner, MANA will not accept the work. There are more than enough online or off-line companies that will take a work regardless of its message. MANA wants more than a client’s money; it wants to be an integral part of that client’s business and professional development. And anytime consumers view MANA’s online store, they can be assured that every product is of top-notch quality. The content of every publication will benefit parents, educators, therapists, and children. |
| |
| Conclusion |
| MarketingNewAuthors.com—MANA is in existence to actualize
its commitment to personalized service. It aims to serve the self-publisher,
the consumer, and the general public. It is not interested in size. It would
be impossible for MANA to provide the individual care to each of its clients
as several plans dictate, if the numbers were that of many of its online and
off-line competitors. Since MANA’s primary aim is personalized service,
it is also committed to remaining small. There will be a cap placed on the
number of clients accepted for each plan. In this way, it can honor its commitment
of customized service to every MANA client. Thus, its motto will, indeed, have
a meaning—“The Personal company Harvesting the Best Ideas
and Services.” |
MarketingNewAuthors.com (MANA)--www.MarketingNewAuthors.com
e mail: MarketingNewAuth@aol.com -- 734-975-0028; fax: 734-973-9475
Contact Person: Fairy C. Hayes-Scott, Ph.D.
MarketingNewAuthors.com
The Personal company Harvesting The Best Ideas And Services
|
